Mosaicx | Conversational AI Blog

12 Best Customer Service Automation Software in 2025

Written by Mosaicx | March 20, 2025

Automation platforms, software, and tools enable businesses to handle repetitive tasks while providing instant resolutions and high-quality service across all channels. With businesses under constant pressure to deliver personalized and efficient customer service experiences, it is not hard to understand how automated customer service has become a game-changer. 

The following listicle explores the best customer service automation platforms available. Dive into their best features, pros and cons, and how they are best suited for your business.

Best Customer Service Automation Platforms in 2025

2025 is the year in which businesses embrace customer service automation at scale to deliver seamless, efficient, and personalized experiences. Below are some of the best customer service automation software available that leverage advanced technologies like AI and machine learning to streamline your operations.

1. Mosaicx 

Mosaicx has a storied history of providing premium customer service automation to redefine how businesses interact with their customers. Its advanced conversational and generative AI technologies have made it a preferred choice for global enterprises seeking to deliver personalized and efficient customer support. 

Cutting-Edge Customer Service Automation Solutions

Mosaicx offers a comprehensive suite of customer service automation solutions designed to cater to businesses of all sizes and industries. Mosaicx Engage not only automates and streamlines routine operations, but also provides instant resolutions via seamless, human-like interactions. Its conversational AI can use sentiment analysis to catch emotional cues to keep the conversation from escalating during tense situations.

In addition, Mosaicx Insights360, another flagship customer-centric AI solution, enables you to make sound data-driven choices, resolve tricky issues, and provide outstanding customer experiences. It is a highly capable, seamless-to-integrate analytics AI solution that records end-to-end conversations.

Reasons to Choose Mosacix 

  • AI-Driven Performance: Highly advanced human-like IVAs provide personalized and context-aware responses while reducing wait times and improving customer satisfaction.
  • Customizable Solutions: Mosaicx allows businesses to tailor workflows, conversation scripts, and integrations to align with their unique requirements.
  • Data-Driven Insights: Advanced analytics and reporting tools help businesses make informed decisions.
  • Enterprise Scalability: Mosacix uses a scalable architecture to manage your business's growth and seasonal/unexpected surges.

Who is Mosaicx for?

  • Enterprises: Scalable infrastructure and advanced features allow large companies to manage massive customer interaction volumes effectively.
  • Healthcare: Automate appointment scheduling, prescription refills, and other FAQs while also providing virtual symptom checks in line with regulatory standards.  
  • Retail and Ecommerce: Automate order tracking, refunds, product updates, and support inquiries to provide seamless shopping experiences.
  • Insurance: Automate insurance claim processes by collecting and verifying details, and guiding customers through the process to reduce paperwork and speed up resolution times. 
  • Telecommunications: Offer streamlined solutions for billing inquiries, account management, and technical support.
  • Travel: Automate routine inquiries such as flight ticket bookings, cancellations, or refunds to ensure seamless travel planning and experience.

2. Zendesk

Zendesk remains a frontrunner in customer service automation because of its robust suite of features and tools. You get everything needed to provide personalized customer support across all channels at scale. Its intuitive interface and AI-driven capabilities make it a go-to solution for enterprises and startups alike.

Top Features

  • AI-powered ticketing system automatically categorizes, prioritizes, and routes tickets.
  • Omnichannel capabilities unify phone, chat, email, and social media interactions. 
  • Customizable help desk tailors automated workflows for the customer service team.  
  • Self-servicing help center allows customers to find answers independently. 

Pros

  • Seamless integration with existing CRM systems. 
  • Easily scalable for businesses of all sizes and types.
  • Enhanced customer experiences through automation.
  • Frequent updates that keep the platform innovative.

Cons

  • Highly customizable settings present a steep learning curve, especially for non-technical users. 
  • Occasional system outages and downtimes due to regular maintenance. 
  • Some advanced features require add-ons, increasing overall costs. 

Why Choose Zendesk?

Zendesk is unique due to its potential to adapt to any business requirement. From delivering 24/7 customer service with AI to enhancing agent productivity using automation, Zendesk achieves a balance between AI and human, so that customers are always satisfied. This makes it a solid investment, which can cost quite a bit depending on your requirements.

3. Freshdesk

Freshdesk is another top customer service automation software that handles interactions across all channels while providing a number of useful features to save time and resources. Its cloud-based automation provides an easy-to-use interface that automatically updates ticket statuses in real time. Moreover, customer requests are automatically directed to the most suitable department or agent depending on the query. It streamlines customer service processes while providing high-quality support.

Top Features

  • AI-powered ticketing system automatically categorizes, prioritizes, and routes tickets.
  • Automation triggers pre-defined actions based on specific events.
  • Collaborative ticketing allows agents to work together on complex queries.
  • Knowledge bases give customers access to self-service portals.

Pros

  • Competitive pricing plans, ideal for small to mid-sized businesses. Includes a free plan.
  • Multi-channel integration.
  • Scalable for different business sizes.
  • Strong reporting tools to analyze and improve customer service operations.
  • Wide range of third-party integrations, including CRM platforms and productivity tools.

Cons

  • Requires a bit more training during the initial phase.
  • Performance can occasionally lag when handling high volumes of tickets.
  • Delayed or lack of responses from Freshdesk's support system. 

Why Choose Freshdesk?

Freshdesk is a balance of affordability and functionality, hence very suitable for companies that are interested in enhancing customer service without spending a lot of money. Its automation features and AI capabilities minimize the workload of manual tasks and enhance productivity, enabling teams to handle customer interactions effectively.

4. Salesforce Service Cloud

Salesforce Service Cloud is a force to be reckoned with in customer service automation, drawing on the larger Salesforce platform to provide a connected and integrated solution. Ideally suitable for enterprises, Salesforce offers deep customization and personalized support at scale. 

Top Features

  • Einstein AI automates routine tasks and enhances agent productivity with predictive analytics. 
  • Salesforce's Customer 360 suite provides a holistic view of customer history and interactions. 
  • Tracks and organizes customer tickets from initiation to resolution. 
  • Keeps a centralized knowledge database for both agents and customers. 

Pros

  • Highly reliable and customizable for all business needs. 
  • Easy integration for a unified CRM experience.
  • Remote features allow easy access from any place in the world.
  • Security standards offer robust data encryption and access controls.

Cons

  • Cloud-based access heavily relies on internet connectivity. 
  • Higher pricing tiers may not be feasible for small businesses.
  • The platform may feel overwhelming for teams new to Salesforce.
  • Data storage limitations can be an obstacle for businesses with substantial amounts of data.

Why Choose Salesforce?

Salesforce Service Cloud is a perfect solution for big enterprises that require scalable and powerful customer service CRM software with high customization levels. Its cloud-based system and customization options are significant differentiation points from other products. Furthermore, Salesforce enjoys superior mobile support and app performance, which places it ahead in a competitive marketplace.

5. Zoho Desk

Zoho Desk is packed as part of a suite of Zoho customer service automating tools. Its cloud-based functions work across all channels to simplify live agents' handling of incoming requests. Additionally, its workflow automation improves productivity by removing the burden of handling routine activities. 

Top Features

  • Automated ticket classification, while also suggesting solutions for enhanced support.
  • Automated customer service workflows and SLA management.
  • Multi-channel CRM integration.
  • Allows customers to solve their issues through a self-service knowledge base. 

Pros

  • Affordable pricing makes it suitable for small to mid-sized businesses.
  • Seamless and easy integration with other Zoho tools and third-party platforms.
  • Comprehensive reporting and analytics tools for tracking performance.
  • Remote access options. 
  • Efficient workflow building.

Cons

  • Advanced features like AI capabilities are limited to higher pricing plans. 
  • Lacks the depth of some enterprise-focused platforms for large-scale operations.
  • Can experience occasional performance slowdowns with high ticket volumes.
  • Limited MFA options.

Why Choose Zoho Desk?

Though its user interface takes some time to learn, its extensive features and innovations earn Zoho Desk your attention. Its AI toolset, multi-channel capability, and smooth integration with Zoho's ecosystem allow groups to deliver effective and personalized customer experiences. This is the most feature-dense customer service automation software available for the price.

6. Hiver

Hiver is a unique customer service automation software. It transforms your Gmail account into an omnichannel CRM dashboard from where you can manage all customer support channels. This is a major feature because your customer support teams do not need extensive training as they would with a new platform. 

Top Features

  • Handle live calls and chats from Gmail.
  • Centralized communication enables teams to assign, track, and resolve queries seamlessly.
  • Automatically assigns similar queries to the same agent. 
  • Provides insights into response times, resolution rates, and team performance.

Pros

  • Integrates directly with Gmail, eliminating the need for separate tools.
  • Promotes collaboration through shared inboxes and easy task delegation.
  • Simple, user-friendly interface with minimal setup requirements.
  • Affordable pricing for small to mid-sized teams.

Cons

  • No support for other channels like social media.
  • Automated responses must be manually toggled.
  • Customer queries may be sent to the wrong email folders.
  • Not ideal for large enterprises with complex customer service needs.

Why Choose Hiver?

The simplicity of Hiver makes it the ideal option for companies that depend highly on email-based communication or are keen on commencing operation within a day. Through its conversion of Gmail into a robust help desk, Hiver enables companies to deliver efficient, systematic, and timely customer care without the sophistication of conventional service platforms.

7. Tidio

Tidio is another popular customer service automation platform, but its popularity mainly stems from its AI chatbot Lyro. In addition to centralizing all customer communications and providing custom analytics, Lyro can automatically engage customers in human-like natural conversations. The AI trains itself from your company FAQ, allowing it to answer most common queries to improve your operational productivity.

Top Features

  • AI-powered chatbot offers 24/7 customer service. 
  • Automated FAQ answers remove load from live agents. 
  • Automated workflows and ticketing for streamlined customer support. 
  • Integrates with platforms like Shopify and WooCommerce to assist with order tracking and upselling.

Pros

  • Affordable and ideal for small businesses and startups.
  • Easy integration into existing systems. 
  • Easy to use with minimal technical expertise.
  • AI chatbot can collect leads for effective user engagement. 

Cons

  • Steep pricing for additional users. 
  • Limited advanced features for large-scale enterprises.
  • Limited customization and triggers for chatbots.

Why Choose Tidio?

Tidio is meant to boost real-time customer interaction without costing an arm and a leg. Whether you are a small business trying to optimize support or an online store trying to increase conversions, Tidio's advanced tools and scalability make it a trustworthy and effective choice.

8. Intercom

Intercom is recognized for integrating automation and live chat customer support to simplify customer servicing. It is meant to enable customers to interact with automated messaging tools and a very easy-to-use interface. Its AI chatbot Fin can automate routine tasks, and communicate with customers to solve most of their frequent questions, leaving human agents to work on intricate issues.

Top Features

  • Automates common queries and provides instant responses to customers.
  • Live chat and automated messaging tools.
  • Sends personalized messages based on user behavior and engagement.
  • Offers a self-service portal for customers to find solutions independently.

Pros

  • Provides effective ticket solutions conducive to collaborative team use.
  • Strong integrations with CRM and productivity tools.
  • Fin's multilingual capabilities support up to 43 languages. 
  • Automation saves time and makes workflows efficient.

Cons

  • Pricing can be expensive, especially for smaller businesses.
  • Occasional challenges related to data uploading and exporting.
  • Advanced customization can be complicated or require technical expertise. 
  • Limited reporting capabilities compared to enterprise-level platforms.

Why Choose Intercom?

What's not to love about Intercom? It brings a powerful AI chatbot that automatically engages customers. Its entire communication platform focuses on proactive customer support. Its omnichannel messaging and advanced targeting capabilities make it ideal for enhancing customer experiences and driving satisfaction. 

9. Live Agent

Live Agent is another customer support automation software best suited for small businesses. It comes with several useful support features for handling high volumes of customer inquiries. The best thing is that Live Agent does not require extensive technical expertise. It is a complete customer support tool with a user-friendly interface that can be up and running in minutes. 

Top Features

  • AI-driven customer experience automation.
  • Automated ticketing system with SLA management.
  • Integrated live chat, email, and social media support.
  • Reliable customer support is available around the clock.

Pros

  • User-friendly interface that requires minimal training for teams to adopt.
  • Highly customizable workflows, ticketing, and automation rules to suit different business needs.
  • Competitive pricing tiers, including a free version with basic functionalities.
  • Offers one of the fastest live chat widgets with proactive triggers to engage customers.

Cons

  • Advanced customization options lack documentation and require a steeper learning curve. 
  • Lacks some of the advanced AI-driven automation seen in newer platforms.
  • Free and lower-tier plans have limited data storage capacity.
  • Some users report slower performance during peak ticket volumes.
  • Struggles to identify spam. 

Why Choose Live Agent?

Live Agent is generally known as a comprehensive customer care solution package for companies that want to incorporate phone, email, and live chat support. While others are stuck with rigid pricing structures, Live Agent is flexible in offering multiple pricing plans with a rich free plan for small businesses to start without shelling out a lot of money. It provides 24/7 customer support and reporting tools to enable companies to provide the best service and gain actionable insights to further streamline operations.

10. Ada

Ada is a powerful customer service automation platform that leverages AI to deliver personalized and efficient customer interactions. Its intelligent chatbots provide instant resolutions, automate workflows, and support multilingual capabilities to streamline customer support processes. Ada is a go-to solution for businesses looking to modernize their customer service operations.

Top Features

  • AI chatbots deliver instant, personalized responses with advanced natural language processing.
  • Supports over 100 languages, catering to a global audience.
  • Connects with popular CRMs, helpdesk platforms, and other tools.

Pros

  • Highly intuitive, making it accessible to non-technical users. 
  • Combines machine learning and natural language processing (NLP) to deliver personalized and accurate responses.
  • Automates up to 75 percent of inbound inquiries.

Cons

  • Initial setup and customization of workflows can be time-consuming.
  • Collecting and storing customer data may raise security and privacy issues if not managed properly.
  • Advanced customization features such as proactive scheduling are unavailable. 

Why Choose Ada?

Ada is a great option for companies wishing to transform customer service with automation. Its AI ensures rapid and correct answers, minimizes waiting time, and improves customer satisfaction. With easy integration into existing infrastructure and actionable recommendations, Ada automates support functions and enables businesses to improve the quality of service on an ongoing basis.

11. TeleVox

TeleVox is leading customer service automation for the healthcare sector by empowering patient relationships with AI-driven technologies. It automates the communication loop between patients and healthcare providers, minimizing administrative burden, optimizing timely interactions, and enhancing patient outcomes.

Top Features

  • SMART Agent enables automated patient communication with intelligent responses.
  • Supports omnichannel outreach, including SMS, voice, email, and chat.
  • Automates appointment scheduling, reminders, and follow-ups.
  • Digital billing for faster and easier payments.
  • Automatic prescription refills for improved customer satisfaction.
  • Multi-language support enhances accessibility for diverse patient populations. 

Pros

  • Reduces administrative workload for healthcare providers by automating routine tasks.
  • Improves patient engagement through real-time, AI-driven responses.
  • Enhances operational efficiency with automated workflows for various care interactions.

Cons

  • Customization and integration with existing healthcare IT systems may require time and technical expertise.
  • AI-based responses may need periodic adjustments to align with specific patient needs.
  • Limited control over AI-based broadcasts and customized messages.
  • Limited suitability for industries outside large-scale healthcare.

Why Choose TeleVox?

TeleVox is a great fit for health systems seeking to streamline patient communication and enhance operations. Its artificial intelligence-based patient relationship management platform increases engagement, lowers missed appointments, and provides an effortless patient experience. With SMART Agent technology, TeleVox delivers a future-proof solution that enhances provider-patient relationships while maximizing workflow effectiveness.

12. Genesys

Genesys is changing how contact centers operate these days. Its cloud platform was specifically built to future-proof customer and employee interactions, using an advanced AI system to make conversations flow across all supported channels. Genesys is widely recognized as a standard in customer engagement solutions via automation. Your agents get equipped with tools for first-contact resolutions, so customers get faster, and more personalized help.

Top Features

  • AI-driven automation streamlines customer interactions and reduces response times.
  • Omnichannel support integrates voice, chat, email, and social media for seamless engagement.
  • Workforce engagement management tools optimize agent performance and retention.
  • Real-time analytics and reporting provide actionable insights for continuous improvement.

Pros

  • AI-powered virtual assistants enhance customer support efficiency.
  • Seamless integrations with leading CRMs and third-party applications.
  • Strong customer support and an active user community help resolve challenges quickly and optimize platform usage.
  • Cloud-based architecture ensures stability, security, and scaling without downtime or compatibility concerns.

Cons

  • Advanced AI features require additional configuration and fine-tuning.
  • Pricing may be high for small businesses with limited budgets.
  • Some users may face a learning curve with complex automation workflows.
  • Rollout of new features can feel rushed, requiring additional refinement and more thorough documentation.

Why Choose Genesys?

Genesys is an enterprise-grade and scalable solution for businesses that want to leverage AI to automate their contact center. Its smart automation, omnichannel engagement, and next-generation workforce management capabilities enable organizations to enhance service quality while optimizing operational effectiveness at all customer touchpoints.

Why Choose a Customer Service Automation Platform? The Benefits

Customer service automation platforms have become essential tools for businesses aiming to deliver exceptional customer experiences while maintaining operational efficiency. Below are some key benefits to convince you how these platforms help meet rising customer expectations.

  • 24/7 Support: Automation platforms ensure customers can reach out for assistance any time, even outside of business hours. 
  • Faster Response Times: They can also handle large call/ticket volumes, even during peak hours, while delivering instant, accurate responses to reduce wait times. 
  • Empowered Agents: AI or automation tools are not here to replace human agents. They free up agents to focus on more complex matters and improve their productivity and accuracy by generating reliable responses. 
  • Data-Driven Insights: Automation tools collect and analyze customer interaction data, offering actionable insights to improve service quality and inform decision-making.

How to Choose the Best Automation Software for Your Business?

It is not necessary that any customer service automation software would be a perfect fit for your business. While there are no set criteria that make one software better than the rest, you have to find the one that best meets your business goals and requirements. Here are a few things to keep in mind when choosing an automated customer service software.

Map Your Business Needs With the Services and Features

Start by identifying the areas where your current customer service system lacks. Do you want to reduce wait times? Are you seeking a more optimal way of handling multilingual queries? Make a list of pain points and objectives to address and match them to each customer support platform's features. See if they fall in your budget. 

Having a clear understanding of your requirements will help you avoid overpaying for features you do not need. Automation is helpful, but you do not need to pay for every feature to optimize your customer service. 

Check Ease of Integration

You cannot afford service outages or downtimes. Hence, ensure that the customer service automation software you choose has seamless integration with your current existing tools. This includes your existing CRMs, communication channels, ticketing systems, etc. Contact their support staff to confirm (and evaluate) how well the platform can run on your existing system. Service disruptions must be kept to a minimum. 

Research What Others Say About the Platform

Another thing to do while finding the best customer service automation software for your business is to research what other users are saying. Go through customer reviews, testimonials, and case studies before pulling the trigger. What other customers are saying will help you assess how good a fit a solution is for your business. Platforms with consistently positive feedback often indicate dependable performance.

How’s the Support?

A customer support platform without good customer support is not only ironic but also a bad choice for your business. Even with easy-to-use software, their vendor support can play a significant role in shaping your customer service. Check if the provider offers 24/7 support, live chat, or specialists. Additional features like training guides and knowledge bases for complex features and tools can help your team improve their productivity. 

Customizability and Scalability

Short-term solutions end up costing more. Your businesses will eventually need to scale up, making it important to consider software that offers long-term, flexible scaling and customization options. This is important to tailor workflows and customer service needs as your business evolves. 

Try to Evaluate the ROI Potential

When you are putting money into automation tools, you need to see real results you can measure. Think about how much time your team will save, how many tedious tasks will disappear, and how much happier your customers might be with faster service. Most vendors have case studies with success stories or ROI calculators to estimate the value you can bring to your business, both of which can help convince you if the solution is worth it.

Take your time weighing everything: the features, what your team needs, and what your budget can handle. That way, you will end up with something that actually makes sense for what you are trying to do with your customer service, not just the trendy option everyone is talking about. The right automation sets you up for the long haul, not just a quick win.